Active Sussex team

Geraldine joined the Partnership in September 2005. Since then she has successfully led on our marketing, communications and events function, delivering such projects as our brand ‘rejuvenation’ and events, like the Gatwick Diamond Games and the Active Sussexs Awards. After bringing a bouncing baby boy into the world and her maternity leave, Geraldine has taken up a fresh position as Business Development Manager. The role aligns specifically with Sport England’s new core requirement to support partnerships with National Governing Bodies of Sport; increase adult sports participation; and promote the ‘5-hour offer’ for young people and publicise the Sport Unlimited initiative. The other principal aspect involved is using social marketing methods employed by the Department of Health to increase physical activity to benefit health and well-being in the county. The business development proportion of the role includes work on funding, income and sponsorship to support our services.

Geraldine loves living in Hove near to the front - spending a lot of time running or cycling up and down it in preparation for triathlons. Her other great loves include travel; eating out; camping; skiing; diving and, of course, her family.